Service Policy
SMH Digital
Effective Date: 1 May 2026
1. Overview
This Service Policy outlines how SMH Digital delivers its services, what clients can expect, and the responsibilities of both parties. Our goal is to maintain clear communication, consistent performance, and a professional working relationship.
By engaging with our services, you agree to the terms described in this policy.
2. Scope of Services
SMH Digital provides performance-driven digital marketing and related services, including:
- Facebook Ads and Google Ads management
- Web analytics and conversion rate optimization (CRO)
- AI marketing automation
- Website design and development
- eCommerce and Amazon setup
- Product sourcing support
Each service is delivered based on a clearly defined scope agreed upon before project initiation.
3. Onboarding Process
Before starting any project, we follow a structured onboarding process:
- Understanding your business goals and target audience
- Reviewing existing assets (website, ad accounts, data)
- Defining key performance indicators (KPIs)
- Finalizing scope, timeline, and deliverables
Work begins only after onboarding is completed and required access is provided.
4. Client Responsibilities
To ensure effective execution, clients are expected to:
- Provide accurate business and project information
- Grant necessary access to required platforms and tools
- Communicate promptly for approvals and feedback
- Follow platform policies and guidelines
Delays in communication or missing access may impact timelines and performance.
5. Service Delivery
- Services are delivered based on agreed timelines and scope
- Campaigns and strategies are continuously monitored and optimized
- Performance improvements are based on data analysis and testing
- Regular updates or reports may be shared depending on the service plan
6. Performance Approach
SMH Digital focuses on measurable outcomes, including:
- Lead generation
- Conversion rates
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
However, performance is influenced by multiple external factors, and results may vary.
7. Communication
- All official communication should be done via email or agreed channels
- Response times may vary depending on workload but are typically within business hours
- Scheduled meetings or updates may be arranged as needed
8. Revisions & Changes
- Reasonable revisions are included within the agreed scope
- Additional requests outside the scope may require extra time and cost
- Major changes may impact timelines and overall strategy
9. Third-Party Tools & Platforms
Our services rely on third-party platforms such as advertising networks, analytics tools, and automation systems.
We are not responsible for:
- Platform policy updates
- Account restrictions or suspensions
- Algorithm changes affecting performance
10. Service Limitations
SMH Digital does not guarantee:
- Fixed revenue or sales outcomes
- Immediate results
- Platform approvals or uninterrupted service
Our role is to apply proven strategies and continuously optimize performance.
11. Service Suspension
Services may be paused or suspended if:
- Payments are delayed
- Required access is not provided
- There is a violation of policies or unethical usage
Work will resume once the issue is resolved.
12. Termination
- Either party may terminate services with prior notice (as per agreement)
- Completed work remains non-refundable
- Any outstanding payments must be settled upon termination
13. Updates to Service Policy
This policy may be updated to reflect changes in services or operations. Updated versions will be posted with a revised effective date.
14. Contact
For any service-related questions:
SMH Digital
Email: info@smhdigital.com.bd
Website: smhdigital.com.bd
Closing Statement
At SMH Digital, we focus on clarity, performance, and long-term growth. This Service Policy ensures a structured approach that benefits both our team and our clients.